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India Social Media Survey, Edition 2 is now LIVE.
UPDATE: 13 November, 2010 @ 8.53 am After reviewing feedback from some survey participants we realised that though there were no ‘technical’ glitches, many participants weren’t being able to move...
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Healthcare companies: Listen to your patients for your next prescription
Two years ago, I was due for a wisdom tooth extraction surgery. Like many people would do, a couple of days prior to the surgery, I looked up some dental forums to know more about the procedure and how...
View ArticleHow Facebook could make brand converstions break the ‘wall’ or the future of...
In an analytics meeting yesterday, I shared this scenario with the participants and expect this/ would love to see this implemented by Facebook. When asked if they could track and analyse Facebook (or...
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Social buzz on Railway Budget 2015
Mint featured Blogworks Rail Budget 2015 social dashboard on their website LiveMint. Read the full article here
View ArticleIndian retail shopper is the most influenced by Digital
Thanks to the recent ‘Digital shopper relevancy’ report 2014 released by Capgemini, our confidence on digital in context of India is an all-time high. As per the report, the mature markets seem to be...
View ArticleAre socks the new neck-tie?
We asked 42 globe-trotters, “Are socks the new neck-tie?” And in our quest, what we discovered was that men too are kicking out of the cocoon and stepping up their sock game. It seems, statement socks...
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